Daniel Throssell – Adventures in Copyland

Adventures in Copyland: The Hilarious, All-Digital Newsletter Stuffed With Daniel Throssell’s Newest & Best Copywriting Tactics, Ideas & Adventures — Delivered To Your Phone Each Month!

Adventures in Copyland is devoted to sharing all the skills, tactics and knowledge I have learned, developed and/or invented over my 10+ years in the game — both as a freelance copywriter and as the owner of a successful email-driven business — month by month. And to give it to you each month in a systematised and organised way that allows you the benefit of ALL my years’ of experience and innovation on that ONE topic … in a format you can consume in under half an hour.

What You’ll Learn Inside Adventures in Copyland

Adventure #1: “The Single Most Versatile Email Storytelling Technique I Ever Invented For Whipping Up The Perfect Story Lead “On Command”!”

In this Adventure I revealed a simple and versatile way to ‘build’ stories that are quick, fun, and easy to transition into almost any CTA you want.

You haven’t seen any other copywriter teaching this — because I literally invented it. And I use it all the time in my own emails to write story leads.

Adventure #4: “The Revolutionary “Throssell Model” For Price-Anchoring!”

In this Adventure I revealed my entirely new, ORIGINAL model for price-anchoring that actually works in today’s cynical, marketing-savvy climate.

If all you know of price-anchoring is that trick where copywriters write on their sales pages “$500 $250 $100 $7” … my model would have blown your mind.

I have never taught this tactic in full anywhere else. Nor have I EVER seen another copywriter teaching anything remotely close to it. In fact, I’m proud to consider it as one of my truly original contributions to the field of copywriting.

Adventure #5: “How To Invent Your OWN Unique Copywriting Style!”

In this Adventure, I taught a five-step model for coming up with a unique copywriting style SO powerful and SO iconic … that people recognise it even in copy merely inspired by you!

My method required no money, no connections, no experience, no existing style, and no more ‘talent’ than a basic copywriting competence…

Adventure #6: “Daniel Throssell’s ‘Grand Unified Theory’ of Email Storytelling”

In this issue, I revealed the single best idea I have ever had about email storytelling.

It was a sweeping model that ‘made sense’ of when, why and how to use stories in emails … in a way that I am positive that NOBODY had ever explained before.

This whole issue is something I was so uneasy about sharing too widely, I retroactively raised the price to $250 — and I will possibly be redacting it from individual purchase in the back-issue collection when I create my Email Storyteller course, which will teach a similar idea but for much more money.

Adventure #8: “How To Make People Buy Even AFTER They’ve Missed The Deadline!”

This issue taught seven tactics you can mix-and-match to continue making sales even after a deadline has passed, and you’ve already raised the price (which, as most marketers know, is when sales fall off a cliff). All with ZERO tricks, gimmicks, extensions, exceptions, simulated technical issues, or other garbage that most marketers rely on to do such a thing.

Adventure #10: “The Bizarre-Yet-True “Email Blitz” Strategy We Used To Pull Off Australia’s BIGGEST Book Launch In History!”

In this issue I revealed my launch strategy specifically for executing record-breaking book launches … with nothing but an email list!

I distilled my best learnings from being involved in three #1 national bestselling book launches … combined with my launch learnings from all my OTHER insanely successful product launches which have NOT been for books, but which have nonetheless taught me very valuable lessons about launch strategy.

The result was a short, succinct book-launch strategy anyone could learn in less than half an hour of their time — featuring the EXACT same launch advice I give my famous, successful clients & contacts.

Adventure #12: “How To Write An ‘Anti-Cover Letter’ That Makes Any Job Application Instantly Stand Out!”

This Adventure taught my innovative ‘anti-cover letter’ framework for writing cover letters that contradict pretty much every best practice you’ve ever heard about job applications — and work WAY better!

I not only gave various examples of real & successful ‘anti-cover letters’ I’d written … but also gave my full seven-step framework for how to write your own ‘anti-cover letter’ (or help your friends & family write theirs).

What You’ll Get

• PDFs

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